Dunkin’
I collaborated with Dunkin’ on multiple experiential marketing campaigns, supporting brand activations across various high-traffic events and locations.
Role: Art Director
Goal/Purpose: Throughout each project, I ensured all designs aligned with Dunkin’s bold, playful brand identity. From signage to custom merchandise, my work helped create cohesive, engaging experiences that resonated with customers and amplified brand presence.
Coachella x Dunkin'
Role: Art Director
Goal/Purpose: To support Dunkin’s experiential activation at Coachella, I designed the photo backdrop for their booth. The goal was to create vibrant, festival-friendly visuals that attracted guests and encouraged social sharing.
Iliza Shlesinger x Dunkin'
Role: Art Director
Goal/Purpose: Designed Halloween-themed promotional materials—billboard, subway signage, and a custom cup—for Iliza Shlesinger’s Hard Feelings Tour in partnership with Dunkin’ at TD Garden. The designs played off her popular “Party Goblin” bit to create fun, on-brand visuals that engaged fans and celebrated the seasonal collaboration.
Dunkin' Joy Train
Role: Art Director
Goal/Purpose: For the Dunkin’ Joy Train holiday campaign with the MBTA, I designed volunteer sweaters, subway signage, and contributed a train wrap design. The goal was to spread festive cheer and promote Dunkin’s giveaways through playful, holiday-themed visuals that engaged riders throughout the transit system.
Pickleball Frenzy at Fenway Park x Dunkin
Role: Art Director
Goal/Purpose: For Dunkin’s sponsorship of Pickleball Frenzy at Fenway Park, I designed a custom event logo that blended Dunkin’s brand identity with the fun, energetic spirit of pickleball to help boost brand visibility and event engagement.
